Building and Launching 
An Irresistible Brand Design Business?

It Just Got So Much Easier.

brand camp course

i'M IN ALREADY


Can you imagine? Instead of scrolling through Instagram and Pinterest, looking at the incredible designs that other people are creating for clients (and thinking, damn - why am I not doing that?) – 

You’re posting your own client brand designs to showcase how incredible it is to work with you.

But even though you know how to craft incredible designs, no one’s taught you how to build your own irresistible business around it. 

Until now! 

If you’ve been wondering 
how to build and scale a successful design business, but you…

Are completely overwhelmed with the ins and outs of starting a business on your own… 

Have no idea how to get in front of ideal clients or even know who they would be (what even is an ideal client?)... 

Get stressed when you take on a new client here and there because you feel your processes are inefficient or unorganized…

Aren’t sure how to price your services so you’re building a profitable business…

Feel a sense of intimidation when you scroll through Instagram and see all of the other designers out there… 

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Brand Camp is the key to...

Getting step-by-step instructions on how to start your business and land your first clients. Yep, down to the legal stuff you need to know (but no one teaches you). 

Building a brand strategy so you have a crystal clear roadmap for every next step you take in your design business. 

 Creating and pricing your services so you’re charging what you’re worth from the very beginning. Free projects to build a portfolio? I don’t think so. 

Structuring your services. Because you shouldn’t have to feel stressed with every new client! 

Marketing your business effectively so you’re showing up (and booking) your ideal clients and scaling a profitable brand design business.

Designing a life you love to live. Not one that’s dictated by corporate design jobs and “requesting” PTO. 

sound like your dream come true?

Welcome to the 
freakin’ club camp. 

Brand Camp is your all-in-one solution to starting a brand design business that has you working with clients that reignite your passion and excitement for design. 

Skip the overwhelm and intimidation of putting yourself out there, with 5 easy-to-follow modules of step-by-step instructions on how to start, launch, and grow your design business! 

GRAB YOUR SEAT IN BRAND CAMP

Learn everything to start your business on the right foot. From finding your unique style to the (totally necessary) legal stuff. 

Here's an inside look at what you're learning in Brand Camp 

MODULE 1: STARTING YOUR BUSINESS

MODULE 2: BRAND STRATEGY FOR YOUR BIZ

MODULE 3: SOLIDIFYING YOUR OFFERS

MODULE 4: GETTING ORGANIZED FROM THE GET-GO

MODULE 5: SELLING YOUR DESIGN SERVICES

Here's an inside look at what you're learning in Brand Camp 

MODULE 1: STARTING YOUR BUSINESS

MODULE 2: BRAND STRATEGY FOR YOUR BIZ

MODULE 3: SOLIDIFYING YOUR OFFERS

MODULE 4: GETTING ORGANIZED FROM THE GET-GO

MODULE 5: SELLING YOUR DESIGN SERVICES

It’s the foundation of your client’s business – and yours. Get the full, perfected framework on nailing your ideal client and designing your ideal life – inside and outside of your business.

Here's an inside look at what you're learning in Brand Camp 

MODULE 1: STARTING YOUR BUSINESS

MODULE 2: BRAND STRATEGY FOR YOUR BIZ

MODULE 3: SOLIDIFYING YOUR OFFERS

MODULE 4: GETTING ORGANIZED FROM THE GET-GO

MODULE 5: SELLING YOUR DESIGN SERVICES

“I’ll just offer my services for free to build my portfolio.” Umm, how about…no. Your design experience deserves paying clients - right from the beginning. You’ll nail down and price out your services so you get paid what you’re worth from day one. 

Here's an inside look at what you're learning in Brand Camp 

MODULE 1: STARTING YOUR BUSINESS

MODULE 2: BRAND STRATEGY FOR YOUR BIZ

MODULE 3: SOLIDIFYING YOUR OFFERS

MODULE 4: GETTING ORGANIZED FROM THE GET-GO

MODULE 5: SELLING YOUR DESIGN SERVICES

The moment you start taking on clients, you need to be streamlined and organized. That’ll have them raving not just about your services. But about how easy you made their experience. And it’ll keep you sane and in-love with your brand design business, too!

Here's an inside look at what you're learning in Brand Camp 

MODULE 1: STARTING YOUR BUSINESS

MODULE 2: BRAND STRATEGY FOR YOUR BIZ

MODULE 3: SOLIDIFYING YOUR OFFERS

MODULE 4: GETTING ORGANIZED FROM THE GET-GO

MODULE 5: SELLING YOUR DESIGN SERVICES

You’re ready. Now, it’s time to focus on your marketing, including establishing an incredible portfolio (even if you don’t have your first client yet), building your website, and polishing your own branding before you launch your business! 

Curious about what you'll get?

Here’s what’s included in Brand Camp

5 Modules with
Step-by-Step, Business-Building Instructions

Weekly Live Group
 Coaching Calls + Exclusive Slack Channel

Private Facebook Alumni Community

As soon as you enrol, you’ll have access to all 5 modules and the pre-recorded lessons on building and growing your brand design business. You’ll have 6 months access to the course and your Brand Camp cohort so you can soak up all the knowledge and concepts as you start your business. You’ll also get access to the downloadable content for each module and the Notion notebook I’ve created to help you work through the lessons.

It’s natural! You’ll have questions and need specific advice as you’re going through the courses. So you, your cohort, and I will meet every week for 6 weeks. We’ll have live group coaching calls so you can get all your questions answered! During those 6 weeks, you’ll also have access to the Brand Camp’s exclusive Slack channel to get additional support, advice, and encouragement.

When you’re starting your business journey, you’re gonna find one major thing. Community. Is. Everything. Finding people who support, encourage, and motivate you is not just “nice.” It’s necessary. After your 6 weeks of live group coaching calls, you’ll be added to the Brand Camp Alumni Facebook group for all the community support you need. 

And don't leave without your bonuses!

(What’s a Brand Camp without virtual swag bags?) 

Free Additional Training on Staying Organized (and Sane) In Your Business

Free Additional Training on How to Set Up One of the Most Lucrative Services

Free Additional Training on Making More Money with Your Words

Join me and Kendra from Confetti & Co. in a bonus training session on Dubsado so you stay streamlined and organized as your scale your business. 

I’m sharing how to structure, price, and sell a design offer for your clients that can bring in the most revenue for your business! 

This bonus training with me and Tristyn from Sipsy Ink will show you how to make more profit with just your words. 

Plus 6 Client Process Templates you can use right away.

Need some help with your client presentations? I got you. Download 6 INDD templates that will set you up for success from beginning to end, get your message across to your client and look beautiful at the same time.

i'm sold!

Meet your teacher, Colleen

Brand Camp counselLor educator. 

I’m a self-proclaimed serial entrepreneur. I started my first business in 2015. In 2018, I started up a business as a wedding invitation designer. And along the way, I co-founded a skincare brand. 

In 2020, I re-launched my brand design business - Canoe Point Design Co. Since then, I’ve grown my brand exponentially. From hitting major financial milestones, to hiring team members, and landing my dreamiest clients, I’ve discovered how to do it all. 

And the better part? Not only am I doing that with my design business, I’ve also created a life that I love. I work with people I want to work with. I work whenever and wherever I want, whether it’s from the comfort of my shower or on the plane to my next destination. And, of course, I spend as much time as possible with my daughter. 

I’m not saying all of that to brag. I’m saying it because I genuinely believe that you can have all of that, too. Whether it’s maintaining a work schedule that suits your jet setting life or answering to yourself (instead of a corporate “Senior Designer”), your life is yours to lead. 

That’s exactly what Brand Camp is all about. I’m uncovering how I built my brand design business to help you launch and scale yours. And by doing so? 

You can design a business and life you’re obsessed with. 

are you ready?

save YOUR SEAT IN BRAND CAMP

By the end of this course, you'll be able to...

01.

02.

03.

Know the exact steps for starting your brand design business, including defining your unique style and marking off the legal stuff. 

Have a complete brand strategy so you’ll feel crystal clear in every business move you make from here on out.

Define your design offers and price them accordingly, so you’re taking paying clients from day one.

04.

05.

06.

Organize your entire business from the get-go so you offer a smooth client experience (and so you’ll stay sane and in love with your business!).

Market your business effectively to land those dream clients (the ones you identify earlier in Brand Camp!).

Feel totally confident as you launch your business and put yourself out there to collect dream clients.

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Brand Camp includes...

 6-month access to 5 modules of pre-recorded business-building instructions,

6 weeks of live group coaching calls to get your specific questions answered

 Exclusive access to Brand Camp’s Slack channel during your 6-week Brand Camp cohort

 Access to the private Brand Camp Alumni Facebook group for continued peer guidance, support, and encouragement

can i let you in on a little secret?

It took me a while to learn how to start, launch, and scale my brand design business.

But now that I have?

 I’m giving you a (major) shortcut!

I’m all about community over competition. That’s why I’m sharing everything I’ve learned with you. Because you shouldn’t have to spend months (or even years) trying to figure out how to build a business – if I already have the answers for you. 

That’s what Brand Camp is all about! You’ll learn the exact framework I honed and perfected over the years so you can take a (massive) shortcut – and build your dream brand design business without any of the overwhelm. 

i'm in! show me my seat

Are you ready?

Add Your Name to the Brand Camp Roster!

Save $100 when you pay in full today! 

(BEST VALUE)

Pay In Full

Payment Plan

Snag your seat in Brand Camp by paying $332 today! Then only two more monthly payments of $332.

$997 cad
$897 cad

$997 cad
$332 cad x 3


save my spot

save my spot

All orders processed on a secure server. 

love letters from brand camp

"If you're starting your design business right now, do yourself a favour and take this course first!"

ELENA CALDACI DESIGNS

Who is Brand Camp designed for? 

Let’s get real for a minute. 

Oh yeah. This course was made for you:

Nah. You can and pass on this for now:

You’re an aspiring designer who wants to build a business so you can lead the life you want, not the life a corporate business wants for you. 

You’ve taken on clients here and there, but now you’re ready to dig into who you truly want to work for. And how to land those dreamy clients at prices defined by your value, while offering a super streamlined and organized client experience. 

You have design experience. Now, you’re looking to build an entire business around it. 

You have the time to devote to completing modules. And you’re ready to do the work it will take to build and launch your design business. 

You don’t have any design experience or you’re looking for a course to teach you how to design. 

You can’t commit to the time it will take to complete the course and get the full value of the weekly coaching calls 

You’re looking for a way to make quick money. We’re less about freelancing here and more about building a sustainable, successful design business. 

You’re a glass half empty kinda person. If you complain, argue, or compare just because you can – this isn’t the place for you. We’re all about open-mindedness, encouragement, respect, and love here! We don’t have room for anyone else in the camp. 

Your Brand Camp schedule

1. enrol in the course

2. Complete the 5 Modules

3. Join the Weekly Live Group Coaching Calls 

4. Add Your Name to slack and facebook

5. Design the Business (and Life) You’re Dreaming Of

First up on the schedule - let’s get your spot saved in Brand Camp. As soon as you’re on the camp roster, you’ll get immediate access to all 5 modules. That includes the guided recordings, downloadable content, Notion notebook, and access to the exclusive Slack Channel.

snag your seat in brand camp

Your Brand Camp schedule

1. enrol in the course

2. Complete the 5 Modules

3. Join the Weekly Live Group Coaching Calls 

4. Add Your Name to slack and facebook

5. Design the Business (and Life) You’re Dreaming Of

As soon as you enrol, you’ll have access to the 5 modules. They’re designed to be completed in 6 weeks, but you’ll have 6 months of access to everything in the modules so you can complete the course at your own pace. That includes the recorded videos to walk you through each step of building your dream design business, downloadable content, Notion notebook, and more!

snag your seat in brand camp

Your Brand Camp schedule

1. enrol in the course

2. Complete the 5 Modules

3. Join the Weekly Live Group Coaching Calls 

4. Add Your Name to slack and facebook

5. Design the Business (and Life) You’re Dreaming Of

Look, building a design business? It’s gonna look different for every person. You included! That’s why you’ll join me and the rest of your Brand Camp cohort on weekly live group coaching calls for 6 weeks. You’ll have the chance to ask all the questions you have from working through the modules. 

snag your seat in brand camp

Your Brand Camp schedule

1. enrol in the course

2. Complete the 5 Modules

3. Join the Weekly Live Group Coaching Calls 

4. Add Your Name to slack and facebook

5. Design the Business (and Life) You’re Dreaming Of

What’s a camp without getting the chance to connect with like-minded people? During the 6-week live group coaching Brand Camp cohort, you’ll add your name to our exclusive Slack channel. Feel free to ask all the questions you have, support others, and more. 

And when you’ve finished those 6 weeks, you’ll get access to the private Facebook Alumni group where you can continue to support and encourage the friends you make in your cohort and in others! 

snag your seat in brand camp

Your Brand Camp schedule

1. enrol in the course

2. Complete the 5 Modules

3. Join the Weekly Live Group Coaching Calls 

4. Add Your Name to slack and facebook

5. Design the Business (and Life) You’re Dreaming Of

First up on the schedule - let’s get your spot saved in Brand Camp. As soon as you’re on the camp roster, you’ll get immediate access to all 5 modules. That includes the guided recordings, downloadable content, Notion notebook, and access to the exclusive Slack Channel.

snag your seat in brand camp

more notes from brand camp

"The coaching calls and mentorship were more valuable than programs triple the cost. I can’t recommend it enough."

NANCY BISCHOFF DESIGNS

We're all about options here at Brand Camp

Save $100 when you pay in full today! 

(BEST VALUE)

Pay In Full

Payment Plan

Snag your seat in Brand Camp by paying $332 today! Then only two more monthly payments of $332.

$997 cad
$897 cad

$997 cad
$332 cad x 3


save my spot

save my spot

All orders processed on a secure server. 

Still have questions about it?

here. let me help you!

How long do I have access to the modules? 

Will I have access to all of the 5 modules as soon as I purchase the course?

Do I need to know how to design before buying this course?

What platform does this course use? Do I need to pay for an account? 

Is there live coaching? 

Is there a refund policy? 

What if I have questions or need advice after the course is over? 

How long is everything going to take? 

Can you remind me of what I’m getting when I enrol in Brand Camp? 

As magical as summer camps were when we were kids, they all had to end some time. But that made them no less amazing! In fact, it made it even more so. Because we had to work to soak up every last moment before we went home. 

Brand Camp takes a similar approach. Unlike other courses that sit on your laptop drive collecting dust (because you swear, you’ll get around to it eventually!), Brand Camp has a hard end date. And it’s all by design! After plenty of research, I found that the students who got the most out of Brand Camp had a hard end date which gave them the motivation to schedule time to complete it. 

You’ll have access to the course modules for 6 months after you enroll in the course. During the 6-week live group coaching Brand Camp cohort, you’ll also have access to the exclusive Slack Channel. 

After you’re finished the 6-week live group coaching Brand Camp cohort, you’ll get to join the Brand Camp Alumni Facebook group. And you’ll have the support and encouragement from your peers for life! 

But don’t worry! You’ll still have 6 months access to all of the pre-recorded modules and the downloadable content once you enroll. 

Still have questions about it?

here. let me help you!

How long do I have access to the modules? 

Will I have access to all of the 5 modules as soon as I purchase the course?

Do I need to know how to design before buying this course?

What platform does this course use? Do I need to pay for an account? 

Is there live coaching? 

Is there a refund policy? 

What if I have questions or need advice after the course is over? 

How long is everything going to take? 

Can you remind me of what I’m getting when I enrol in Brand Camp? 

Yes! All of Brand Camp is designed for you to go-at-your-own-pace. As soon as you enroll in the course, you’ll have access to every module, including all of the recordings. You can binge them like you binge Love is Blind if you want! Or you can take it slow like the latest season of White Lotus. 

Still have questions about it?

here. let me help you!

How long do I have access to the modules? 

Will I have access to all of the 5 modules as soon as I purchase the course?

Do I need to know how to design before buying this course?

What platform does this course use? Do I need to pay for an account? 

Is there live coaching? 

Is there a refund policy? 

What if I have questions or need advice after the course is over? 

How long is everything going to take? 

Can you remind me of what I’m getting when I enrol in Brand Camp? 

Yep! I’m under no impression that you won’t have any questions about launching a design business, even with extensive pre-recorded education on the topic. 

When you enroll in Brand Camp, you’ll get exclusive invitations to join me and the rest of your cohort for 6 weekly live group coaching calls. I’ll answer your specific questions and give plenty of advice on growing your business. 

Still have questions about it?

here. let me help you!

How long do I have access to the modules? 

Will I have access to all of the 5 modules as soon as I purchase the course?

Do I need to know how to design before buying this course?

What platform does this course use? Do I need to pay for an account? 

Is there live coaching? 

Is there a refund policy? 

What if I have questions or need advice after the course is over? 

How long is everything going to take? 

Can you remind me of what I’m getting when I enrol in Brand Camp? 

Brand Camp is made up of digital recordings, downloadable content, and more which you get instant access to. Because of that, no refunds are given once you enroll.

That’s also why I work so hard to maintain the integrity of this course. It’s a great idea for you to invest in Brand Camp if you’re ready to devote time and energy into building your brand design business. 

It’s not for you if you’re not sure if building a brand design business is right for you at the moment. And it’s not for you if you’re not willing to put in the work or you’re looking for a get-rich-quick scheme. 

Still have questions about it?

here. let me help you!

How long do I have access to the modules? 

Will I have access to all of the 5 modules as soon as I purchase the course?

Do I need to know how to design before buying this course?

What platform does this course use? Do I need to pay for an account? 

Is there live coaching? 

Is there a refund policy? 

What if I have questions or need advice after the course is over? 

How long is everything going to take? 

Can you remind me of what I’m getting when I enrol in Brand Camp? 

I’d be lying if I thought you would never have any questions, even after the course is over! Building and launching a business of your own is an incredible - albeit huge - journey. 

That’s why you’ll get access to the private Brand Camp Alumni Facebook group! You’ll still have the community of people who were in your cohort, in past ones, and in future ones. 

Still have questions about it?

here. let me help you!

How long do I have access to the modules? 

Will I have access to all of the 5 modules as soon as I purchase the course?

Do I need to know how to design before buying this course?

What platform does this course use? Do I need to pay for an account? 

Is there live coaching? 

Is there a refund policy? 

What if I have questions or need advice after the course is over? 

How long is everything going to take? 

Can you remind me of what I’m getting when I enrol in Brand Camp? 

Ultimately, this depends on you and the amount of time and energy you devote to it. There’s no right or wrong answer when it comes to growing your business. 

Brand Camp is designed to be completed in 6 weeks. However, you’ll have access to the entire course for 6 months and you can go at your own pace. 

Still have questions about it?

here. let me help you!

How long do I have access to the modules? 

Will I have access to all of the 5 modules as soon as I purchase the course?

Do I need to know how to design before buying this course?

What platform does this course use? Do I need to pay for an account? 

Is there live coaching? 

Is there a refund policy? 

What if I have questions or need advice after the course is over? 

How long is everything going to take? 

Can you remind me of what I’m getting when I enrol in Brand Camp? 

Absolutely! As soon as you enroll in Brand Camp, you’ll get… 

> 5 modules of pre-recorded instructions, downloadable content, and an in-depth Notion notebook to walk you through every step of building and launching your brand design business

> 6 weekly live group coaching calls and an exclusive Slack channel with me and the rest of your cohort so you can get all your specific questions answered

> Private access to the Brand Camp Alumni Facebook group for continuous community, encouragement, and support 

Are you ready?

Get your name added to the Brand Camp list! 

put my name down

Are you ready?

Get your name added to the Brand Camp list! 

put my name down

Go from total overwhelm when it comes to starting a design business…
to total clarity on how to build, launch, and scale it!

Save $100 when you pay in full today! 

(BEST VALUE)

Pay In Full

Payment Plan

Snag your seat in Brand Camp by paying $332 today! Then only two more monthly payments of $332.

$997 cad
$897 cad

$997 cad
$332 cad x 3


save my spot

save my spot

All orders processed on a secure server. 

NOW ENROLLING FOR APRIL 1   /   NOW ENROLLING FOR APRIL 1 /   NOW ENROLLING FOR APRIL 1 /   NOW ENROLLING FOR APRIL 1 /   NOW ENROLLING FOR APRIL 1 /